Fractional SEO Consultant

SEO that turns Google searches into paying customers

Get 15+ years of SEO experience dedicated to your business. I will personally build and execute a world-class SEO strategy that delivers clear and measurable results.

Results, not reports

You won't get endless documents or vague recommendations. You get a clear, actionable strategy focused on one thing: growing your organic traffic and revenue.

Strategic depth

I go beyond surface-level fixes to reveal the hidden opportunities that transform your search performance. This is where we find the wins your competitors miss.

Radical transparency

You'll always know exactly what’s happening, why I'm recommending it, and what results to expect. No black boxes. No surprises. Just a clear path forward.

Metrics that matter

I don't chase vanity metrics or temporary wins. Every strategy is designed to drive sustainable revenue and long-term business success.

Fractional SEO Consultant

SEO that turns Google searches into paying customers

Get 15+ years of SEO experience dedicated to your business. I will personally build and execute a world-class SEO strategy that delivers clear and measurable results.

Results, not reports

You won't get endless documents or vague recommendations. You get a clear, actionable strategy focused on one thing: growing your organic traffic and revenue.

Strategic depth

I go beyond surface-level fixes to reveal the hidden opportunities that transform your search performance. This is where we find the wins your competitors miss.

Radical transparency

You'll always know exactly what’s happening, why I'm recommending it, and what results to expect. No black boxes. No surprises. Just a clear path forward.

Metrics that matter

I don't chase vanity metrics or temporary wins. Every strategy is designed to drive sustainable revenue and long-term business success.

Fractional SEO Consultant

SEO that turns Google searches into paying customers

Get 15+ years of SEO experience dedicated to your business. I will personally build and execute a world-class SEO strategy that delivers clear and measurable results.

Results, not reports

You won't get endless documents or vague recommendations. You get a clear, actionable strategy focused on one thing: growing your organic traffic and revenue.

Strategic depth

I go beyond surface-level fixes to reveal the hidden opportunities that transform your search performance. This is where we find the wins your competitors miss.

Radical transparency

You'll always know exactly what’s happening, why I'm recommending it, and what results to expect. No black boxes. No surprises. Just a clear path forward.

Metrics that matter

I don't chase vanity metrics or temporary wins. Every strategy is designed to drive sustainable revenue and long-term business success.

Why work with me?

Other than the fact that I am so awesome, obviously…

👈 Vukasin Ilic

Here’s how I work: I treat your business like it’s mine.
If I wouldn’t spend my own money on it, I won’t ask you to.

Simple rule. It keeps the strategy honest, and it keeps the results real.

The agency model is broken. There's a better way to do things.

For 15 years, I’ve lived and breathed search. I started in the trenches, running SEO inside agencies, leading in-house teams, and building strategies for hundreds of businesses from B2B SaaS to e-commerce.

That experience gave me a simple truth: most businesses don’t need another agency. They need direct access to someone senior who actually understands how their business makes money.

The agency model is bloated. Too many layers. Too many meetings. Too little accountability. You pay for the team structure, not the outcome.

I’ve seen it from the inside, and I built this fractional model to be the opposite of that. When you work with me, there’s no middleman, no endless handoffs, and no “we’ll circle back” emails.

It’s just you and me building an SEO system that fits your business and drives real growth.

I’ve also “eaten my own dog food.” I’ve built, ranked, and monetized several of my own websites, so I know what it feels like to spend your own money on SEO.

That perspective keeps the strategy grounded, focused on what actually moves the needle, not what looks good in a report.

This model is built for small and mid-sized businesses that want expert-level SEO without agency overhead. It’s for owners who care about results, not deliverables - people who want SEO to be predictable, profitable, and worth their time.

And just to be clear, if you’re running a Fortune 500 company with a marketing department the size of a small city, you probably need an agency. But if you want a hands-on partner who gives a damn, cuts the fluff, and focuses on what works - that’s exactly what I do.

Why work with me?

Other than the fact that I am so awesome, obviously…

👈 Vukasin Ilic

Here’s how I work: I treat your business like it’s mine.
If I wouldn’t spend my own money on it, I won’t ask you to.

Simple rule. It keeps the strategy honest, and it keeps the results real.

The agency model is broken. There's a better way to do things.

For 15 years, I’ve lived and breathed search. I started in the trenches, running SEO inside agencies, leading in-house teams, and building strategies for hundreds of businesses from B2B SaaS to e-commerce.

That experience gave me a simple truth: most businesses don’t need another agency. They need direct access to someone senior who actually understands how their business makes money.

The agency model is bloated. Too many layers. Too many meetings. Too little accountability. You pay for the team structure, not the outcome.

I’ve seen it from the inside, and I built this fractional model to be the opposite of that. When you work with me, there’s no middleman, no endless handoffs, and no “we’ll circle back” emails.

It’s just you and me building an SEO system that fits your business and drives real growth.

I’ve also “eaten my own dog food.” I’ve built, ranked, and monetized several of my own websites, so I know what it feels like to spend your own money on SEO.

That perspective keeps the strategy grounded, focused on what actually moves the needle, not what looks good in a report.

This model is built for small and mid-sized businesses that want expert-level SEO without agency overhead. It’s for owners who care about results, not deliverables - people who want SEO to be predictable, profitable, and worth their time.

And just to be clear, if you’re running a Fortune 500 company with a marketing department the size of a small city, you probably need an agency. But if you want a hands-on partner who gives a damn, cuts the fluff, and focuses on what works - that’s exactly what I do.

Why work with me?

Other than the fact that I am so awesome, obviously…

☝️ Vukasin Ilic

Here’s how I work: I treat your business like it’s mine.
If I wouldn’t spend my own money on it, I won’t ask you to.

Simple rule. It keeps the strategy honest, and it keeps the results real.

The agency model is broken. There's a better way to do things.

For 15 years, I’ve lived and breathed search. I started in the trenches, running SEO inside agencies, leading in-house teams, and building strategies for hundreds of businesses from B2B SaaS to e-commerce.

That experience gave me a simple truth: most businesses don’t need another agency. They need direct access to someone senior who actually understands how their business makes money.

The agency model is bloated. Too many layers. Too many meetings. Too little accountability. You pay for the team structure, not the outcome.

I’ve seen it from the inside, and I built this fractional model to be the opposite of that. When you work with me, there’s no middleman, no endless handoffs, and no “we’ll circle back” emails.

It’s just you and me building an SEO system that fits your business and drives real growth.

I’ve also “eaten my own dog food.” I’ve built, ranked, and monetized several of my own websites, so I know what it feels like to spend your own money on SEO.

That perspective keeps the strategy grounded, focused on what actually moves the needle, not what looks good in a report.

This model is built for small and mid-sized businesses that want expert-level SEO without agency overhead. It’s for owners who care about results, not deliverables - people who want SEO to be predictable, profitable, and worth their time.

And just to be clear, if you’re running a Fortune 500 company with a marketing department the size of a small city, you probably need an agency. But if you want a hands-on partner who gives a damn, cuts the fluff, and focuses on what works - that’s exactly what I do.

Don't trust me. Trust those who came before you.

Here's What They Had To Say

P.S. No arms were twisted in gathering these testimonials.

Don't trust me. Trust those who came before you.

Here's What They Had To Say

P.S. No arms were twisted in gathering these testimonials.

Don't trust me. Trust those who came before you.

Here's What They Had To Say

P.S. No arms were twisted in gathering these testimonials.

Where can I make an impact?

The boring SEO stuff that actually makes you money.

SEO Strategy & Roadmapping

Provide a clear, prioritized plan so no random SEO work is done.

Business-aligned keyword & topic prioritization

Competitor gap & opportunity mapping

90-day, 6-month, annual SEO roadmaps

Initiative sequencing (quick wins → compounding)

Technical SEO & Performance

Fix structural, speed, and crawl issues so nothing blocks your growth.

Site architecture, URL structure, crawlability

Core Web Vitals & performance tuning

Schema / structured data

Crawl budget & indexation management

Content & On-page SEO

Turn pages you already have (or create new ones) into traffic-driving assets.

Content briefs & SEO copy guidance

Internal linking

Content refresh / pruning strategy

Meta tags, header structure optimization, UX alignment

Analytics & Attribution

Link SEO activity to dollars, not just “sessions.”

GTM / server-side setup & auditing

Conversion & funnel tracking

KPI dashboards & live reporting

Attribution models & multi-touch insights

Local/Niche SEO

Help you win visibility where your customers actually are.

Local / regional keyword mapping

GMB / map pack optimization

Geo-specific landing pages & content

Review & reputation signals

Training & Team Enablement

Build your internal muscle so you’re not reliant on me forever.

Workshops & hands-on training

SEO playbooks & style guides

Review / QA of teammate output

Mentorship & on-call SEO support

Where can I make an impact?

The boring SEO stuff that actually makes you money.

SEO Strategy & Roadmapping

Provide a clear, prioritized plan so no random SEO work is done.

Business-aligned keyword & topic prioritization

Competitor gap & opportunity mapping

90-day, 6-month, annual SEO roadmaps

Initiative sequencing (quick wins → compounding)

Technical SEO & Performance

Fix structural, speed, and crawl issues so nothing blocks your growth.

Site architecture, URL structure, crawlability

Core Web Vitals & performance tuning

Schema / structured data

Crawl budget & indexation management

Content & On-page SEO

Turn pages you already have (or create new ones) into traffic-driving assets.

Content briefs & SEO copy guidance

Internal linking

Content refresh / pruning strategy

Meta tags, header structure optimization, UX alignment

Analytics & Attribution

Link SEO activity to dollars, not just “sessions.”

GTM / server-side setup & auditing

Conversion & funnel tracking

KPI dashboards & live reporting

Attribution models & multi-touch insights

Local/Niche SEO

Help you win visibility where your customers actually are.

Local / regional keyword mapping

GMB / map pack optimization

Geo-specific landing pages & content

Review & reputation signals

Training & Team Enablement

Build your internal muscle so you’re not reliant on me forever.

Workshops & hands-on training

SEO playbooks & style guides

Review / QA of teammate output

Mentorship & on-call SEO support

Where can I make an impact?

The boring SEO stuff that actually makes you money.

SEO Strategy & Roadmapping

Provide a clear, prioritized plan so no random SEO work is done.

Business-aligned keyword & topic prioritization

Competitor gap & opportunity mapping

90-day, 6-month, annual SEO roadmaps

Initiative sequencing (quick wins → compounding)

Technical SEO & Performance

Fix structural, speed, and crawl issues so nothing blocks your growth.

Site architecture, URL structure, crawlability

Core Web Vitals & performance tuning

Schema / structured data

Crawl budget & indexation management

Content & On-page SEO

Turn pages you already have (or create new ones) into traffic-driving assets.

Content briefs & SEO copy guidance

Internal linking

Content refresh / pruning strategy

Meta tags, header structure optimization, UX alignment

Analytics & Attribution

Link SEO activity to dollars, not just “sessions.”

GTM / server-side setup & auditing

Conversion & funnel tracking

KPI dashboards & live reporting

Attribution models & multi-touch insights

Local/Niche SEO

Help you win visibility where your customers actually are.

Local / regional keyword mapping

GMB / map pack optimization

Geo-specific landing pages & content

Review & reputation signals

Training & Team Enablement

Build your internal muscle so you’re not reliant on me forever.

Workshops & hands-on training

SEO playbooks & style guides

Review / QA of teammate output

Mentorship & on-call SEO support

Why fractional SEO beats every other model

While many businesses struggle with expensive agencies or overwhelming in-house hires, a fractional SEO consultant gives you the perfect balance of expertise, flexibility, and cost-effectiveness.

Fractional SEO

Fractional SEO

Senior expertise at a fraction of the cost

Flexible hourly-based engagement that scales up or down with your business needs

Your work is not delegated or outsourced

Direct access to an experienced strategist (no account managers)

Focus on measurable business outcomes, not just traffic

No long-term contracts, upsells or unnecessary deliverables

Full Time SEO

Full Time SEO

Expensive salary plus benefits ($80,000-150,000+ annually)

Limited by single person's experience and skillset

Requires management, training, and career development

Fixed cost regardless of seasonal needs or project scope

Additional costs for tools, training, and team expansion

Risk of knowledge walking out the door if they leave

SEO Agency

SEO Agency

High monthly retainers with contract commitments ($3,000-10,000+ monthly)

Account managers who lack technical knowledge

Junior staff doing most of the actual work

Cookie-cutter strategies applied across all clients

Slow response times and bureaucratic processes

Focused on deliverables and reports rather than results

Two simple ways to work with me

Pick the setup that fits your business best - one-time strategy, or long-term execution.

Full Audit + Strategy

One-Time Investment

$5,000

A full SEO deep dive that finds every growth opportunity, fixes what’s broken, and gives you a clear roadmap to scale.

Deep technical & content audit (videos + slides included)

Competitor & keyword gap research

Content quality + backlink profile analysis

Implementation roadmap with 90-day priority plan

SEO performance forecast

60 days of post-audit support

Fractional SEO Consultant

Starting from

$2,000

/month

High-level SEO strategy, leadership and execution without the full-time cost.

Popular

Strategy + execution oversight (hands-on involvement)

Ongoing audits, content reviews, and performance tracking

Content & link-building guidance

Collaboration with dev, content, and marketing teams

Direct Slack/email access for quick support

Monthly planning and reporting sessions

Vendor and freelancer coordination

Team enablement & training (if needed)

Two simple ways to work with me

Pick the setup that fits your business best - one-time strategy, or long-term execution.

Full Audit + Strategy

One-Time Investment

$5,000

A full SEO deep dive that finds every growth opportunity, fixes what’s broken, and gives you a clear roadmap to scale.

Deep technical & content audit (videos + slides included)

Competitor & keyword gap research

Content quality + backlink profile analysis

Implementation roadmap with 90-day priority plan

SEO performance forecast

60 days of post-audit support

Fractional SEO Consultant

Starting from

$2,000

/month

High-level SEO strategy, leadership and execution without the full-time cost.

Popular

Strategy + execution oversight (hands-on involvement)

Ongoing audits, content reviews, and performance tracking

Content & link-building guidance

Collaboration with dev, content, and marketing teams

Direct Slack/email access for quick support

Monthly planning and reporting sessions

Vendor and freelancer coordination

Team enablement & training (if needed)

Two simple ways to work with me

Pick the setup that fits your business best - one-time strategy, or long-term execution.

Full Audit + Strategy

One-Time Investment

$5,000

A full SEO deep dive that finds every growth opportunity, fixes what’s broken, and gives you a clear roadmap to scale.

Deep technical & content audit (videos + slides included)

Competitor & keyword gap research

Content quality + backlink profile analysis

Implementation roadmap with 90-day priority plan

SEO performance forecast

60 days of post-audit support

Fractional SEO Consultant

Starting from

$2,000

/month

High-level SEO strategy, leadership and execution without the full-time cost.

Popular

Strategy + execution oversight (hands-on involvement)

Ongoing audits, content reviews, and performance tracking

Content & link-building guidance

Collaboration with dev, content, and marketing teams

Direct Slack/email access for quick support

Monthly planning and reporting sessions

Vendor and freelancer coordination

Team enablement & training (if needed)

The go-to SEO guy for The Growth Tribe community

If you’re part of The Growth Tribe, there’s a good chance we’ve already talked SEO.

Vukasin is an SEO rockstar, and everyone in The Growth Tribe community knows it.

He's quick to help, super knowledgable, and genuinely passionate about SEO.

It's no wonder he's so many members' go-to SEO expert for clients in need. I can confidently recommend Vukasin - you won't regret working with him!

Silvi Specter /

CEO / The Growth Tribe

Trusted by 200+ Growth Tribe marketers

The go-to SEO guy for The Growth Tribe community

If you’re part of The Growth Tribe, there’s a good chance we’ve already talked SEO.

Vukasin is an SEO rockstar, and everyone in The Growth Tribe community knows it.

He's quick to help, super knowledgable, and genuinely passionate about SEO.

It's no wonder he's so many members' go-to SEO expert for clients in need. I can confidently recommend Vukasin - you won't regret working with him!

Silvi Specter /

CEO / The Growth Tribe

Trusted by 200+ Growth Tribe marketers

The go-to SEO guy for The Growth Tribe community

If you’re part of The Growth Tribe, there’s a good chance we’ve already talked SEO.

Vukasin is an SEO rockstar, and everyone in The Growth Tribe community knows it.

He's quick to help, super knowledgable, and genuinely passionate about SEO.

It's no wonder he's so many members' go-to SEO expert for clients in need. I can confidently recommend Vukasin - you won't regret working with him!

Silvi Specter /

CEO / The Growth Tribe

Trusted by 200+ Growth Tribe marketers

Send a message or book a meeting

You can use the contact form on the right to reach out to me if you want to discuss any potential collaboration.

You can also schedule a quick 30-minute meeting below, if you'd prefer that!

Send a message or book a meeting

You can use the contact form on the right to reach out to me if you want to discuss any potential collaboration.

You can also schedule a quick 30-minute meeting below, if you'd prefer that!

Send a message or book a meeting

You can use the contact form on the right to reach out to me if you want to discuss any potential collaboration.

You can also schedule a quick 30-minute meeting below, if you'd prefer that!

Frequently Asked Questions

What is fractional SEO?

Fractional SEO is a modern, strategic approach where you embed a senior-level SEO consultant into your team for a "fraction" of the time and cost of a full-time executive hire. You get world-class strategy, a clear roadmap, and expert oversight to ensure your business gets the SEO work that actually drives revenue - all without the $150,000+ annual salary, benefits, and long-term commitment. It's the perfect model for businesses that are serious about growth but need to remain lean and agile.

How much does an SEO consultant cost?

The cost of SEO expertise varies dramatically, making it easy to make a poor investment. Typical agencies charge anywhere from $3,000 to $10,000+ per month, where you often pay for high overhead while a junior manager handles your account. On the other end of the spectrum, a top-tier in-house leader commands a $150,000+ salary, a fantastic asset, but one that’s out of reach for most businesses. The fractional SEO model was designed to disrupt this flawed choice, delivering the strategic value of a senior executive at a price point that offers unparalleled ROI. It is the most capital-efficient way to get the best guidance you need to drive results.

What is the 80/20 rule for SEO?

The 80/20 rule, or Pareto Principle, is the key to winning in SEO. It dictates that the vast majority of your results will come from a small handful of high-impact activities. Most businesses and agencies waste their time and budget on low-impact tasks, but my entire philosophy is built on ruthlessly focusing on that vital 20%: establishing a flawless technical foundation, executing a targeted content strategy that captures high-intent customers, and earning authoritative backlinks that build trust. My role is to cut through the noise and direct our efforts exclusively to these high-leverage activities, ensuring your investment is maximized for real business growth.

What does a fractional consultant do?

A fractional SEO consultant acts as the strategic leader for your organic growth channel, functioning as a direct extension of your business. My role is to create a clear, prioritized growth roadmap and then drive its execution. For businesses with an existing team, I provide the senior oversight needed to guide your writers and developers toward flawless implementation. For leaner businesses that need execution, I become your dedicated growth engine - handling the strategic, content, and technical aspects myself. Regardless of the model, I provide concise monthly reports that connect our activities directly to revenue and serve as your on-call expert for any SEO challenge. Ultimately, you get a senior partner dedicated to your success, with a flexible model that adapts to your company's exact needs.

How many hours do you typicaly invest in a business in a Fractional Consultant of SEO role?

My hourly rate is $100/hr, so I spend 20 hours, as a minimum, or more, depending on the arrangement, monthly on meaningful strategic and implementation work. I try to focus on big-picture strategy and implementation work rather than most day-to-day tasks. This keeps our work focused and effective - you get clear direction on what matters most, and we don't waste any time.

Do you do the actual SEO work? What's the difference between what you do and what a full time SEO hire does?

Ideally, I will get my hands dirty and work on high level stuff like audits, keyword research and strategy work as much as I can. And while I do a lot of the implementation work, I tend to stay away from lower-level tasks like content briefs and link prospecting. This is because it makes zero sense to pay anyone $100/hr to do a job that someone can do for 5x less.

What kind of businesses are you NOT a good fit for?

I don’t work on large agency retainer models ($10,000+) that involve all content creation and link building. My role is best suited for businesses that are in the range of $2,000-$10,000 per month, who need reliable SEO work, and don’t want to deal with yet another SEO agency or hire a full time SEO person. I am also a good fit for those who are ready to build internal SEO teams, or those needing strategic guidance for their existing team or sometimes even as a third-party that oversees outsourced work to agencies or vendors.

Frequently Asked Questions

What is fractional SEO?

Fractional SEO is a modern, strategic approach where you embed a senior-level SEO consultant into your team for a "fraction" of the time and cost of a full-time executive hire. You get world-class strategy, a clear roadmap, and expert oversight to ensure your business gets the SEO work that actually drives revenue - all without the $150,000+ annual salary, benefits, and long-term commitment. It's the perfect model for businesses that are serious about growth but need to remain lean and agile.

How much does an SEO consultant cost?

The cost of SEO expertise varies dramatically, making it easy to make a poor investment. Typical agencies charge anywhere from $3,000 to $10,000+ per month, where you often pay for high overhead while a junior manager handles your account. On the other end of the spectrum, a top-tier in-house leader commands a $150,000+ salary, a fantastic asset, but one that’s out of reach for most businesses. The fractional SEO model was designed to disrupt this flawed choice, delivering the strategic value of a senior executive at a price point that offers unparalleled ROI. It is the most capital-efficient way to get the best guidance you need to drive results.

What is the 80/20 rule for SEO?

The 80/20 rule, or Pareto Principle, is the key to winning in SEO. It dictates that the vast majority of your results will come from a small handful of high-impact activities. Most businesses and agencies waste their time and budget on low-impact tasks, but my entire philosophy is built on ruthlessly focusing on that vital 20%: establishing a flawless technical foundation, executing a targeted content strategy that captures high-intent customers, and earning authoritative backlinks that build trust. My role is to cut through the noise and direct our efforts exclusively to these high-leverage activities, ensuring your investment is maximized for real business growth.

What does a fractional consultant do?

A fractional SEO consultant acts as the strategic leader for your organic growth channel, functioning as a direct extension of your business. My role is to create a clear, prioritized growth roadmap and then drive its execution. For businesses with an existing team, I provide the senior oversight needed to guide your writers and developers toward flawless implementation. For leaner businesses that need execution, I become your dedicated growth engine - handling the strategic, content, and technical aspects myself. Regardless of the model, I provide concise monthly reports that connect our activities directly to revenue and serve as your on-call expert for any SEO challenge. Ultimately, you get a senior partner dedicated to your success, with a flexible model that adapts to your company's exact needs.

How many hours do you typicaly invest in a business in a Fractional Consultant of SEO role?

My hourly rate is $100/hr, so I spend 20 hours, as a minimum, or more, depending on the arrangement, monthly on meaningful strategic and implementation work. I try to focus on big-picture strategy and implementation work rather than most day-to-day tasks. This keeps our work focused and effective - you get clear direction on what matters most, and we don't waste any time.

Do you do the actual SEO work? What's the difference between what you do and what a full time SEO hire does?

Ideally, I will get my hands dirty and work on high level stuff like audits, keyword research and strategy work as much as I can. And while I do a lot of the implementation work, I tend to stay away from lower-level tasks like content briefs and link prospecting. This is because it makes zero sense to pay anyone $100/hr to do a job that someone can do for 5x less.

What kind of businesses are you NOT a good fit for?

I don’t work on large agency retainer models ($10,000+) that involve all content creation and link building. My role is best suited for businesses that are in the range of $2,000-$10,000 per month, who need reliable SEO work, and don’t want to deal with yet another SEO agency or hire a full time SEO person. I am also a good fit for those who are ready to build internal SEO teams, or those needing strategic guidance for their existing team or sometimes even as a third-party that oversees outsourced work to agencies or vendors.

Frequently Asked Questions

What is fractional SEO?

Fractional SEO is a modern, strategic approach where you embed a senior-level SEO consultant into your team for a "fraction" of the time and cost of a full-time executive hire. You get world-class strategy, a clear roadmap, and expert oversight to ensure your business gets the SEO work that actually drives revenue - all without the $150,000+ annual salary, benefits, and long-term commitment. It's the perfect model for businesses that are serious about growth but need to remain lean and agile.

How much does an SEO consultant cost?

The cost of SEO expertise varies dramatically, making it easy to make a poor investment. Typical agencies charge anywhere from $3,000 to $10,000+ per month, where you often pay for high overhead while a junior manager handles your account. On the other end of the spectrum, a top-tier in-house leader commands a $150,000+ salary, a fantastic asset, but one that’s out of reach for most businesses. The fractional SEO model was designed to disrupt this flawed choice, delivering the strategic value of a senior executive at a price point that offers unparalleled ROI. It is the most capital-efficient way to get the best guidance you need to drive results.

What is the 80/20 rule for SEO?

The 80/20 rule, or Pareto Principle, is the key to winning in SEO. It dictates that the vast majority of your results will come from a small handful of high-impact activities. Most businesses and agencies waste their time and budget on low-impact tasks, but my entire philosophy is built on ruthlessly focusing on that vital 20%: establishing a flawless technical foundation, executing a targeted content strategy that captures high-intent customers, and earning authoritative backlinks that build trust. My role is to cut through the noise and direct our efforts exclusively to these high-leverage activities, ensuring your investment is maximized for real business growth.

What does a fractional consultant do?

A fractional SEO consultant acts as the strategic leader for your organic growth channel, functioning as a direct extension of your business. My role is to create a clear, prioritized growth roadmap and then drive its execution. For businesses with an existing team, I provide the senior oversight needed to guide your writers and developers toward flawless implementation. For leaner businesses that need execution, I become your dedicated growth engine - handling the strategic, content, and technical aspects myself. Regardless of the model, I provide concise monthly reports that connect our activities directly to revenue and serve as your on-call expert for any SEO challenge. Ultimately, you get a senior partner dedicated to your success, with a flexible model that adapts to your company's exact needs.

How many hours do you typicaly invest in a business in a Fractional Consultant of SEO role?

My hourly rate is $100/hr, so I spend 20 hours, as a minimum, or more, depending on the arrangement, monthly on meaningful strategic and implementation work. I try to focus on big-picture strategy and implementation work rather than most day-to-day tasks. This keeps our work focused and effective - you get clear direction on what matters most, and we don't waste any time.

Do you do the actual SEO work? What's the difference between what you do and what a full time SEO hire does?

Ideally, I will get my hands dirty and work on high level stuff like audits, keyword research and strategy work as much as I can. And while I do a lot of the implementation work, I tend to stay away from lower-level tasks like content briefs and link prospecting. This is because it makes zero sense to pay anyone $100/hr to do a job that someone can do for 5x less.

What kind of businesses are you NOT a good fit for?

I don’t work on large agency retainer models ($10,000+) that involve all content creation and link building. My role is best suited for businesses that are in the range of $2,000-$10,000 per month, who need reliable SEO work, and don’t want to deal with yet another SEO agency or hire a full time SEO person. I am also a good fit for those who are ready to build internal SEO teams, or those needing strategic guidance for their existing team or sometimes even as a third-party that oversees outsourced work to agencies or vendors.

Fractional SEO Director

Fractional SEO Director

Fractional SEO Director